Jennifer Lawrence is no stranger to Christian Dior, having fronted multiple campaigns for the iconic French fashion house since 2013. Over the years, our forum members have debated whether the actress is the right fit for Dior as each successive ad seemed to be more of the same. Now that Dior has a new creative director, however, Jennifer’s ads have gotten a makeover. Maria Grazia Chiuri and photographer Brigitte Lacombe opted for a more relaxed, effortless and relatable look for Fall 2018.
As expected, a handful of our forum members still weren’t buying it. “Why is she styled like a tourist at Disneyland?” questioned a horrified kenndale within seconds of us taking a sneak peek at the campaign earlier this week. “Also that logo is hideous,” he added in disgust.
“There is nothing I hate more than that T-shirt,” snarled Scotty.
TaylorBinque didn’t find the images to be revolutionary either: “It’s really weird to think that during MGC’s tenure at Valentino, the campaigns were always stunning. This just feels corporate. It’s even more lifeless than Raf x Willy Vanderperre ones. I mean even Zara can manage to make a T-shirt and jeans styling look better than this.”
Also quick to disapprove was forum member 333101. “God I hate it. It somehow manages to look even more boring than the mainline Spring 2018 campaign,” she described.
“Dior isn’t even trying with this… but they still want your money,” wrote tigerrouge.
“She’s STILL an ambassador for the brand?” asked an underwhelmed orchidee.
Dear Dior, maybe it’s time for a TOTAL change!